There were five main reasons Brian Gardner switched to ConvertKit. They were:
- Custom email templates
- Payment structure with subscribers
- One-click resend to unopens
- Visual email automation
- Individual form statistics
In this post, Brian explores what he preferred about each feature.
Tara McMullin recommends ConvertKit for those who:
- want to be able to send the right messages and offers to the right people.
- want to start or accelerate automating your best messages
- ant to on-board new customers easily and with minimal effort.
- prioritize simplicity and clarity their communications.
- want to use multiple email opt-in incentives
Sean Ogle has been using ConvertKit for over 4 years and has had active experience with many of the email marketing competitors. He doesn’t provide a superficial comparison; he is brutally honest about both the benefits and flaw
His assessment? ConvertKit is a pretty powerful solution for most beginners. However, he would recommend Active Campaign for those who want to leverage more advanced features.
For those who want a different perspective. In 2019, Yael Keon moved to ActiveCampaign because they had comprehensive automation capabilities and multiple lists.